Custom labels serve different purposes and are extensively used to promote small and medium scale businesses and services these days. While custom-printed labels of the past were limited to address labels and shipping labels used to mail out envelopes, nowadays they have become an important marketing tool that can get a product into the shopping cart.
Custom labels can transform the ordinary into the extraordinary; hence they are also quite popular for personal use. In the recent years, you’ve probably seen personalized audio or video CDs using customized CD/DVD labels being given out as memorabilia for special events like birthdays, anniversaries or important life milestones.
Similarly, custom wine labels have become quite popular, particularly to add that personal touch to wine bottles being given out as wedding or birthday favors. A lot of small businesses also print out their company logos and other essential information on water bottle labels used as promotional items for their marketing campaigns.
You can think of so many uses for printed labels. Let’s take a look at some of the most popular uses for custom-printed labels.
Jar Labels
You’ll find them on homemade jam, jelly, pickles, peanut butter or sardines. Small, home-based or backyard food businesses will find good use of custom-printed jar labels for processed food items. They also make a superb gift idea to family and close friends for Easter, Thanksgiving or Christmas.
Cookie, Tart and Cupcake Labels
Do you bake for a living? You’ll find good use for custom-printed labels on cookie packages and cupcake boxes. You can purchase blank labels and create innovative designs on them. Inkjet and laser labels will be your best options since they work very well with conventional PC printers.
Beer Labels
Think of having your name on a beer bottle – Kevin’s Brew or Arthur’s Ale could sound pretty cool! Café and pub owners are starting to offer their home-brewed beer to customers and this is the reason why beer labels are growing to be quite popular these days.
Body & Bath Gift Labels (Personal Care Labels)
Small manufacturers of bath salts, soaps and gels as well as body scrubs and lotions make use of custom printed labels to mark their products. They are usually packaged together and make great gift items for special occasions such as Valentine’s or Mothers Day.
Gift Bag Labels
Specialty shops and small retail outlets might find it too expensive to have custom-made gift bags or gift wrappers. A practical alternative would be the use of customized labels that carry their brand or logo. You can use purchase inexpensive gift bags or simply use kraft paper to wrap gift items and stick laser printer labels with your logo to generate the desired effect.
